Executive Team Profiles


Jeff Lutgen

Chief Operating Officer


Lutgen is an innovative leader with a background in strategic planning, alliance-building, and leading large, complex teams. He previously served as Vice President, Information Technology & Chief Risk Officer for Delta Dental of Wisconsin, spending 19 years building its technology, security and risk services. Jeff led the digital transformation of Delta Dental of Wisconsin, leveraging the Salesforce.com platform to create new experiences for customers.

He has also worked as a consultant, helping multiple organizations design, implement and manage technology solutions.

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Jason Keup

Vice President of Product Development


Keup has more than 25 years of proven leadership and a wide range of experience in several industries. His vast expertise in information technology includes software development, infrastructure, database, security, architecture, and business relations.

Most recently, Keup served as Director, Enterprise Architecture for Delta Dental of Wisconsin, where he was responsible for modernization efforts. He worked closely with business units and information technology to improve processes and implement companywide initiatives while migrating off legacy systems to the Salesforce.com platform.


John O'Keefe

Vice President of Services and Technology


O’Keefe is a customer-focused leader with a diverse technical background that includes more than 19 years in the industry. He enjoys the challenge of implementing new technology to help customers gain a competitive edge.

O’Keefe previously held technical and leadership positions at Delta Dental of Wisconsin—working as a network engineer and managing teams focused on customer support, software quality assurance, and infrastructure. He recently served as Director of Infrastructure and DevOps, where he was responsible for overseeing data center operations and automation, security and compliance initiatives, as well as technical architecture and solutions design.

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